A new kind of Apple Store is opening on Saturday.
Across the street from the iconic San Francisco store, Apple is opening a new flagship aimed at being more than just a store. The trademark 42-foot glass doors will open to a kind of Apple-designed public forum, with a conference room, advice for small businesses, concerts, and a layout that blurs the line between inside and outside.
"This is not just a store," Angela Ahrendts, Apple's senior vice president of retail and online stores, said in a Thursday press release. "We want people to say, 'Hey, meet me at Apple.... Did you see what's going on at Apple?"
Apple is not the first business to engaged in an aesthetic revamp for physical store locations. More and more large companies have taken a designer's eye to rebuilding or in some cases building stores to for greater aesthetics, layout, and convenience.
What would you do if you had $100 billion in cash sitting in the bank?
(Score: 2) by GlennC on Tuesday May 24 2016, @06:59PM
And this is why neither you nor I will ever be allowed to put our hands on that kind of money.
How dare we consider people other than ourselves!
Sorry folks...the world is bigger and more varied than you want it to be. Deal with it.
(Score: 2) by Azuma Hazuki on Tuesday May 24 2016, @07:45PM
The .sig speaks the truth. Religiously I may be a Deist, but in the only way that matters, you, and I, and most of us, are atheists and blasphemers.
...good. Mammon and Baculum can go rot.
I am "that girl" your mother warned you about...