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Laws to permit the colour "blaze pink" for hunters have been proposed in five states in the US. How did this become a legislative trend?
As the legislative session drew to a close last week at the Minnesota state capitol, a curious piece of legislation became the focus of ire for lawmakers - a bill to make something called "blaze pink" legal for hunters to wear.
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Last spring, Wisconsin Representative Nick Milroy had the idea that "blaze pink" might also be an acceptable safety colour as well as a way to get some new blood into the sport.He even got a textile scientist at a local university to investigate whether there were any safety concerns.
"The fastest growing segment in new recruits into hunting are females, and that's one of the big reasons that companies have been marketing things like pink camouflage, pink guns, pink knives," he says.
Participation in hunting in the US has been on the decline for decades, and the sport is overwhelmingly dominated by men.
Safety Orange to become Safety Pink?
(Score: 2, Interesting) by Anonymous Coward on Sunday May 29 2016, @06:31PM
Why should women be excluded from the marketer's eye? Are you telling me that as a class they are unable to sift through the bullshit of most advertising, or are unable to make a coherent statement about what they want from the products they buy?
The car was designed by women. It's at least what a segment of them wanted from a vehicle, and you are poo-pooing their choices. And honestly after decades of working on vehicles myself, I do not begrudge them not wanting to mess with it at all, or making it as idiot-proof as possible.
A mate of mine actually longed for finally being in a peer group that had a marketer's ears. A cast of millions working towards satisfying your every whim? That's power. And damnit, if I want it in pink, I'll get it in pink because my dollars finally have enough pull to change the market to what I want, instead of the compromises I have to sort through for most products.
In my experience, if you show a young girl any cruelty towards animals compared the young boys; it's fairly obvious why more women don't hunt. That's a mental block to be overcome, and it may start with something as simple as making it a bit more feminine.
And wouldn't you know:
http://lubbockonline.com/stories/112507/loc_112507065.shtml#.V0szyOTZeuI [lubbockonline.com]
Is the pink ribbon campaign sexist as well?
(Score: 3, Touché) by Francis on Sunday May 29 2016, @07:39PM
Nice straw man, I never said that they shouldn't market to women. But, if making things pink and calling it a day is what you consider marketing to women, then I'm not even sure how to respond.
Yes, I'm poo-pooing their choices because they're insulting. I'm not sure it's any less sexist because women are making the car. I'm not sure The fact that it was developed to appeal to women is a fact that women ought to be offended by.
Where's your evidence that there's enough people out there demanding pink color hunting gear? Women have been hunting for a long time and somehow now we need to make things pink in order to appeal to them?
And yes, of course the pink ribbon campaign is sexist. You'd have to have some sort of severe shortage of brain cells not to recognize it as a cynical attempt at getting at women's pocket books. Beyond the fact that women are more likely to be killed by heart disease, there's the choice of color there. There's no particular reason why it needs to be pink and at this point, it's just a con as a lot of those products that are pink don't even give money to any respected charity. They're sole purpose is to trick people into giving them money when the only benefit that society derives from it is "awareness." I don't know about other countries, but we're pretty aware of breast cancer in the US.