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Powdered Alcohol Now Approved

posted by n1 on Saturday April 19 2014, @11:38PM   Printer-friendly
from the its-the-weekend dept.

AnonTechie writes:

Lehrman Beverage Law and SB Nation have articles on a new powdered alcohol product.

First and for a long time, it was just liquid. Then it was whipped, solidified and almost vaporized. And now alcohol is powderized.

I am not astonished that this is a real product — but I am absolutely astonished that this is approved. Alcohol and Tobacco Tax and Trade Bureau (TTB) approved seven versions of this powdered alcohol within the past few days. The person that pushed this through must be very patient or lucky and/or good. The product seems highly likely to raise a large number of legal issues and controversies.

The website for the product appears to have been taken down due to the media response surrounding their marketing.

We were caught off guard with the release of some of our labels by the Alcohol and Tobacco Tax and Trade Bureau. As a result, people visited this website that we thought was under the radar because we had not made a formal announcement of Palcohol.

 
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  • (Score: 2) by FatPhil on Sunday April 20 2014, @11:12PM

    by FatPhil (863) <pc-soylentNO@SPAMasdf.fi> on Sunday April 20 2014, @11:12PM (#33769) Homepage
    You're reading way more between the lines than I ever wrote in my post; I barely recognise yours as a response to my own.
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  • (Score: 1) by GeminiDomino on Monday April 21 2014, @03:12PM

    by GeminiDomino (661) on Monday April 21 2014, @03:12PM (#34005)

    It was basically a combined response to your post and GPs, I just screwed up my quoting. :)

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    "We've been attacked by the intelligent, educated segment of our culture"

    • (Score: 2) by FatPhil on Monday April 21 2014, @09:54PM

      by FatPhil (863) <pc-soylentNO@SPAMasdf.fi> on Monday April 21 2014, @09:54PM (#34166) Homepage
      What you foresee will surely happen given the opportunity (humans are fluid, we fill every gap) - but there's still a difference between the party junkie, and the solo junkie. That's the "how" I was focussing on, not the delivery mechanism.
      --
      Great minds discuss ideas; average minds discuss events; small minds discuss people; the smallest discuss themselves