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posted by martyb on Tuesday May 02 2017, @02:47PM   Printer-friendly
from the cheaper-circuses dept.

ESPN, which laid off 100 people this week, has a multitude of problems, but the basic one is this: It pays too much for content and costs too much for consumers.

That didn't used to matter because, thanks to the way the cable industry "bundled" channels, cable customers were forced to pay for it even if they never watched it. Now, however, as the cable bundle slowly disintegrates, it matters a lot.

[...] But it's a pipe dream to think that ESPN will ever make the kind of profits ($6.4 billion in 2014) that it once did, for two reasons. First, as is the case with so many other industries, the internet has both shined a light on the flaws of the cable model and exploited them. What was the main flaw of the cable model? It was that consumers had to pay for channels they never watched.

And now they don't.

It turns out that there were lots of people, including sports fans, who resented having to pay for the most expensive channel in the bundle. The popularity of streaming led to "cord cutting," but it also caused cable companies to begin offering less expensive "skinny bundles," some of which don't include ESPN.


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  • (Score: 2, Insightful) by charon on Tuesday May 02 2017, @10:18PM

    by charon (5660) on Tuesday May 02 2017, @10:18PM (#503212) Journal
    Another, more subtle, benefit is the cachet that comes with being a city which can afford a major sports team. I lived in Milwaukee when they were debating a new stadium 20 some years ago. The team threatened to leave and there was much hand-wringing in the press to the tune that if we didn't have a major league baseball team anymore, we would be a second class city and would soon deflate to nothing. Hyperbole to be sure (Milwaukee is and always has been a second class city), but a very real aspect in drumming up support.
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