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posted by Fnord666 on Friday August 04 2017, @06:48PM   Printer-friendly
from the eating-plants dept.

Impossible Foods, the six-year-old, Redwood City, Ca.-based company known for its "juicy" meatless burgers, quietly announced $75 million in funding late last week, led by Temasek, with participation from Open Philanthropy, as well as earlier investors Bill Gates, Khosla Ventures and Horizon Ventures.

The company says it isn't providing further financial details but the round brings Impossible's funding to nearly $300 million, including earlier rounds that have included GV, Viking Global Investors and UBS.

Impossible's burgers are made with  soy leghemoglobin, a protein that carries heme, an iron-containing molecule that occurs naturally in every animal and plant.

The company has said it wants to replace a number of animal products with goods engineered from plants, but for now, it seems squarely focused on getting more of its burgers into the world. Part of that strategy involved opening a factory in Oakland, Ca., in May, where it expects to be producing 1 million pounds of ground "plant meat" each month.

Thought the race was on to have us eat insects.

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  • (Score: 2) by takyon on Friday August 04 2017, @09:27PM (7 children)

    by takyon (881) <reversethis-{gro ... s} {ta} {noykat}> on Friday August 04 2017, @09:27PM (#548871) Journal

    Look up some Impossible Burger reviews on YouTube. From what I can see they have created something that can possibly fool a blind taste tester. YMMV, but it seems to have done a great job at imitating meat after lots of "the boy who cried meat" attempts like Boca Burger or whatever that totally did not taste like meat. The heme "blood" seems to be key.

    Meanwhile, these investors just threw away their money after falling for a clever PowerPoint presentation.

    AFAIK it is sold to a handful of restaurants: [] []

    Point being that it is at least not made of vapor.

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  • (Score: 1, Disagree) by captain normal on Friday August 04 2017, @09:53PM (3 children)

    by captain normal (2205) on Friday August 04 2017, @09:53PM (#548881) protein. Do you want the Kool-Aid with that?

    When life isn't going right, go left.
  • (Score: 2) by Phoenix666 on Saturday August 05 2017, @12:57AM (2 children)

    by Phoenix666 (552) on Saturday August 05 2017, @12:57AM (#548949) Journal

    I'd eat Boca Burgers all the time, because they're tasty and you don't wind up feeling greasy the way you do after a regular hamburger.

    They are, however, expensive.

    Washington DC delenda est.