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posted by Fnord666 on Friday August 04 2017, @06:48PM   Printer-friendly
from the eating-plants dept.

Impossible Foods, the six-year-old, Redwood City, Ca.-based company known for its "juicy" meatless burgers, quietly announced $75 million in funding late last week, led by Temasek, with participation from Open Philanthropy, as well as earlier investors Bill Gates, Khosla Ventures and Horizon Ventures.

The company says it isn't providing further financial details but the round brings Impossible's funding to nearly $300 million, including earlier rounds that have included GV, Viking Global Investors and UBS.

Impossible's burgers are made with  soy leghemoglobin, a protein that carries heme, an iron-containing molecule that occurs naturally in every animal and plant.

The company has said it wants to replace a number of animal products with goods engineered from plants, but for now, it seems squarely focused on getting more of its burgers into the world. Part of that strategy involved opening a factory in Oakland, Ca., in May, where it expects to be producing 1 million pounds of ground "plant meat" each month.

Thought the race was on to have us eat insects.

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  • (Score: 2) by linkdude64 on Saturday August 05 2017, @03:35PM

    by linkdude64 (5482) on Saturday August 05 2017, @03:35PM (#549125)

    I'm not concerned whether or not it has all of the same nutrients as meat does, I'm concerned whether or not it needs to go through such extreme processing that it fails to offset the energy and resources meat production requires and leaves a bunch of "Extra" completely unknown stuff in.

    Some synthetic edible meat-like food products (i.e. "Soy" chicken nuggets, etc." have paragraphs-long ingredients lists full of chemicals that sound like they belong in your computer's PCB vs. Trader Joe's ground Garbanzo Bean/Potato/Carrot/Pea patties (which are great). What is wrong with this country where it's almost like we can't be seen eating vegetables? Can somebody stand up for spinach and carrots please? They aren't very tall on their own, and they don't require 300 million dollars to R&D their production.

    I understand that substitutes intend to appeal to folks who would otherwise not be seen eating "rabbit food" but unless the IMAGE of eating vegetables is fixed first, they will still order the "Real deal" just "because."

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