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According to The Guardian, one of world’s biggest advertisers — Unilever — says it will avoid platforms that ‘create division’. It further threatens to take its ad purchases off Facebook and Google, if they cannot reign in hate and protect children. Their chief marketing officer says their online spending sometimes is "little better than a swamp in terms of its transparency".
If this finally is it, I say good riddance to surveillance capitalism.
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How Close are we to Peak Social Media?
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The Fine Print: The following comments are owned by whoever posted them. We are not responsible for them in any way.
And tomorrow will be like today, only more so.
-- Isaiah 56:12, New Standard Version
(Score: 1, Flamebait) by VLM on Tuesday February 13 2018, @01:07PM (12 children)
With the 1984 doublespeak redefinitions of common words, much like "justice" now means promotion of leftist propaganda, "hate" now means any belief not sanctified by the Democratic party policy wonks. Although doublespeak is a fun topic, the real problem is polarization into "antifa-only" separate but not equal political segregation.
So now social media is religiously pure highly devout political leftism, which means a large fraction of the population cannot or will not participate, and thats not a very good selling opportunity for advertising. Furthermore, who in America has more money, the average middle class white male Trump voter or some antifa stooge student with a criminal record and negative net worth? You can make money advertising to lower socioeconomic classes but I don't think a "facebook" or "twitter" advertising nothing but daytime TV commercials to antifa members will make it.
Consider the ad revenue at something popular and cross cultural, well, boomer-culture anyway, like the SuperBowel, vs ad sales during the occasionally televised Democratic Party Conventions which recently have been nothing but big pharma ads for weird medical conditions, which fits in with observations of right wing health vs left wing health.
(Score: 2, Funny) by Anonymous Coward on Tuesday February 13 2018, @03:43PM (5 children)
It would be logical to have ads for meds for weird conditions thrown at you, if you were watching the superbowel.
(Score: 3, Funny) by fyngyrz on Tuesday February 13 2018, @03:50PM (4 children)
No shit!
(Score: 3, Funny) by kazzie on Tuesday February 13 2018, @03:51PM (3 children)
Is that one of the conditions?
(Score: 0) by Anonymous Coward on Tuesday February 13 2018, @03:59PM (2 children)
It's the state of social media when the leftists join the superbowel network.
(Score: 0) by Anonymous Coward on Tuesday February 13 2018, @09:50PM (1 child)
Way to ruin the joke turd monger. I hear there is an ointment for that.
(Score: 0) by Anonymous Coward on Thursday February 15 2018, @09:51AM
Stop making fun of me!
--
the superb owl
(Score: 0) by Anonymous Coward on Tuesday February 13 2018, @03:45PM
You can always sell them the rope they'll use to hang you.
(Score: 2) by krishnoid on Tuesday February 13 2018, @08:04PM
Should you really split hairs here? It's clear they're looking for a platform from a provider that's the reigning leader in 'hate', but second or third place would likely be fine for them, regardless of your definition of hate. Thinking about the children is always important, though.
(Score: 3, Insightful) by aristarchus on Tuesday February 13 2018, @08:42PM
Oh, you stupid, illiterate Nazi, VLM! Common words, like "reign", as in "to rule, preside over", somehow come to be redefined as "rein", a line or strap attached to a bit or other device designed to control a horse, and when used as the phrase "rein in" means to "stiffle, curb, restrict"? Is this what you are talking about, you racist anti-democratic person who rather reign in Hell than serve in Heaven?
And then, there is this: "like the SuperBowel". Never having appreciated what the Americans call "Football" (yet another redefinition!), I accept your creative respelling of this most expensive of advertisement venues!
(Score: 4, Insightful) by turgid on Tuesday February 13 2018, @08:43PM
It's not that simple. "Justice" now means online mob justice, whether that be alt-wrong phenomena like Brexit and Trump or "leftist" things like not bullying the less fortunate.
I refuse to engage in a battle of wits with an unarmed opponent [wikipedia.org].
(Score: 1, Insightful) by Anonymous Coward on Tuesday February 13 2018, @09:48PM
You're so fucking off your rocker. Unplug from whatever streams of shit you're into. Maybe toss your TV in the garbage and blackhole the following domains: msnbc, foxnews, breitbart, stormfront, and probably about 90 other sources of stupid. You need prevention, abstinence, etc.
(Score: 0) by Anonymous Coward on Tuesday February 13 2018, @11:31PM
https://www.c-span.org/video/?439822-1/after-words-david-frum [c-span.org]
https://www.c-span.org/video/?440037-1/how-democracies-die [c-span.org]