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from the truth-campaign-makes-anti-smokers-look-dum dept.
F.D.A. Seizes Documents From Juul Headquarters
The Food and Drug Administration conducted a surprise inspection of the headquarters of the e-cigarette maker Juul Labs last Friday, carting away more than a thousand documents it said were related to the company's sales and marketing practices.
The move, announced on Tuesday, was seen as an attempt to ratchet up pressure on the company, which controls 72 percent of the e-cigarette market in the United States and whose products have become popular in high schools. The F.D.A. said it was particularly interested in whether Juul deliberately targeted minors as consumers.
"The new and highly disturbing data we have on youth use demonstrates plainly that e-cigarettes are creating an epidemic of regular nicotine use among teens," the F.D.A. said in a statement. "It is vital that we take action to understand and address the particular appeal of, and ease of access to, these products among kids."
Previously: Tobacco Roundup (U.S. to Crack Down on Tobacco, Electronic Cigarettes)
E-Cig Maker Juul Valued at $15-16 Billion
(Score: 2) by sjames on Friday October 05 2018, @01:25AM
In many respects, the FDA has nobody to blame but themselves. With all of their rumbling about regulating e-cigs, they made the mom'n'pop operations wonder if it was time to move on, and convinced the corporate types that the time had come for big players who could deal with the regulation and count on the same to keep the many many vastly superior small players out of the market.
The Mom'n'pops actually cared if teens bought their products. The corporate types see only money as usual.
Had the FDA just kept quiet, it would still be just the Mom'n'pops and the steaming piles made by R.J. Reynolds that seemed mostly designed to convince people e-cigs could never replace tobacco.