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Netflix has become the first streaming company to join the Motion Picture Association of America (MPAA), Hollywood’s most powerful lobbying group. This is the first time a non-Hollywood group has joined the group which consists of the six Hollywood studios. The MPAA has been a strong proponent of Digital Restrictions Management (DRM) in all technologies it touches and lobbies extensively for maximal reductions in use.
The Netflix-MPAA union coincides with the streamer becoming a card-carrying member of the Oscar race after securing an unprecedented 15 nominations on Tuesday morning. Netflix CEO Reed Hastings and Sarandos are intent on upping the company's profile as a legitimate force in the movie business, and joining the MPAA will further that goal.
Additionally, once Fox is merged with Disney, the MPAA will have one less member, meaning a loss of as much as $10 million to $12 million in annual dues. Sources say the MPAA is courting other new members as well (Amazon could be a candidate).
Articles about Netflix have been featured a lot on SN in many different contexts.
Earlier on SN:
Video Streaming Services set for Cambrian Explosion (2019)
Netflix to Raise $2 Billion in Debt to Fund More Original Content (2018)
Netflix is the Latest Company to Try Bypassing Apple's App Store (2018)
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(Score: 2) by Lester on Wednesday January 23 2019, @05:24PM
Of course, now it is a content producer.
When it was just paying royalties for streaming other's content, maybe it was a little upset for having to pay while others did it for free, but not a big deal. It needn't to be an adamant defender of Copyright system that is not very popular in Internet. Now Netflix produces Copyrighted contents and wants exclusivity and/or royalties. Besides, it has a lot of costumers that have become Netflixcoholic, not afraid of any backslash.