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posted by martyb on Sunday August 04 2019, @08:18AM   Printer-friendly
from the meet-meatless-meat dept.

The Impossible Whopper is coming to every Burger King in America next week

Burger King will start selling its meatless Whopper across the United States on August 8, the biggest rollout for Impossible's plant-based product.

The burger chain has been selling the Impossible Whopper, featuring a meatless patty made by Impossible Foods, in a few markets in the United States since April. It first tested the product in St. Louis before announcing in May that it would offer the Impossible Whopper nationally this year.

Interest in plant-based protein has surged as many people try to reduce their meat intake for health or environmental reasons. US retail sales of plant-based foods have grown 11% in the past year, according to a July report from trade group Plant Based Foods Association and the Good Food Institute, a nonprofit that supports plant-based businesses.

Previously: Meatless "Beyond Burgers" Come to Fast Food Restaurants
Burger King Adds Impossible Vegan Burger To Menu

Related: Impossible Foods Just Raised $75 Million for Its Plant-based Burgers
Inside the Strange Science of the Fake Meat that 'Bleeds'
FDA Approves Impossible Burger "Heme" Ingredient; Still Wants to Regulate "Cultured Meat"
Following IPO of Beyond Meat, Tyson Foods Plans Launch of its Own Meatless Products


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  • (Score: 4, Funny) by AthanasiusKircher on Sunday August 04 2019, @02:51PM (5 children)

    by AthanasiusKircher (5291) on Sunday August 04 2019, @02:51PM (#875506) Journal

    Canadians are even more inventive. They've manufactured a burger entirely made of root beer. (Well, I think there might be a little maple syrup involved. It is Canada...)

    Even more surprising, A&W will be releasing a root beer made entirely from burgers next year. Something, something, CRISPR, something, something, genetic engineering... I mean, they don't call it the "impossible" burger for nothin'. As Dr. Spacemen said on 30 Rock, "Science is whatever we want it to be."

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  • (Score: 3, Interesting) by Gaaark on Sunday August 04 2019, @05:46PM (4 children)

    by Gaaark (41) on Sunday August 04 2019, @05:46PM (#875589) Journal

    There's an A&W near us that puts our burgers (lettuce wrapped, no bun) on a real plate with real utensils.
    The fries go into a wire basket, the root beer into real glass mugs (pre-frozen to keep the drink cold without ice to water it down).

    You throw away your napkin and a little paper thing they put under the fries. That's it. The rest is washed and reused.

    McDonald's? You throw away EVERYTHING.

    I SOOOOO appreciate A&W... awcoupon.ca FTW!

    --
    --- Please remind me if I haven't been civil to you: I'm channeling MDC. ---Gaaark 2.0 ---
    • (Score: 2) by takyon on Sunday August 04 2019, @06:00PM (1 child)

      by takyon (881) <reversethis-{gro ... s} {ta} {noykat}> on Sunday August 04 2019, @06:00PM (#875597) Journal

      Does the root beer use sugar?

      The canned A&W I'm drinking this very moment contains high fructose corn syrup and was produced under the authority of Dr. Pepper/Seven Up, Inc. in Plano, Texas.

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    • (Score: 0) by Anonymous Coward on Monday August 05 2019, @02:43AM (1 child)

      by Anonymous Coward on Monday August 05 2019, @02:43AM (#875756)

      McDonald's? You throw away EVERYTHING.

      Everything? Including the "food"? Well done! Healthy choice right there!

      • (Score: 2) by Gaaark on Monday August 05 2019, @12:18PM

        by Gaaark (41) on Monday August 05 2019, @12:18PM (#875889) Journal

        Pretty much.
        Not. a. fan.

        --
        --- Please remind me if I haven't been civil to you: I'm channeling MDC. ---Gaaark 2.0 ---