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posted by janrinok on Monday December 23 2019, @04:18PM   Printer-friendly
from the perhaps-they-can't-find-it dept.

https://www.theatlantic.com/technology/archive/2011/08/crazy-90-percent-of-people-dont-know-how-to-use-ctrl-f/243840/

This week, I talked with Dan Russell, a search anthropologist at Google, about the time he spends with random people studying how they search for stuff. One statistic blew my mind. 90 percent of people in their studies don't know how to use CTRL/Command + F to find a word in a document or web page! I probably use that trick 20 times per day and yet the vast majority of people don't use it at all.

"90 percent of the US Internet population does not know that. This is on a sample size of thousands," Russell said. "I do these field studies and I can't tell you how many hours I've sat in somebody's house as they've read through a long document trying to find the result they're looking for. At the end I'll say to them, 'Let me show one little trick here,' and very often people will say, 'I can't believe I've been wasting my life!'"


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  • (Score: 5, Insightful) by MostCynical on Monday December 23 2019, @09:34PM (1 child)

    by MostCynical (2589) on Monday December 23 2019, @09:34PM (#935640) Journal

    Don't they want people to get the most out of their googling?

    No, they want people to trigger some paid key words and then click on the first (sponsored) link.

    they don't care you find anything you wanted - they want you to find the paid stuff, and be happy with that.

    So many people even type the url into google search, then click on a different site that appears in the search results - so people seem to be happy voluntarily creating MITM/re-routing/re-directs.

    --
    "I guess once you start doubting, there's no end to it." -Batou, Ghost in the Shell: Stand Alone Complex
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  • (Score: 2) by Booga1 on Monday December 23 2019, @10:07PM

    by Booga1 (6333) on Monday December 23 2019, @10:07PM (#935653)

    Once again, you live up to your name! Also, I think you're right on target. :P