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posted by n1 on Thursday September 11 2014, @09:09PM   Printer-friendly
from the value-added-economics dept.

Business Insider reports that prior to the season, Microsoft and the NFL struck a 5-year, $400 million deal with one of the major components being that the Microsoft Surface would become "the official tablet of the NFL" with coaches and players using the Surface on the sidelines during games. But the campaign is off to a rocky start when during week one of the season at least two television announcers mistakenly referred to the tablets as iPads giving Apple some unexpected exposure. As the camera focused in on the sideline during Sunday’s matchup between the Saints and the Falcons, the commentators mentioned that Drew Bress wasn’t “watching movies on his iPad.” Instead, he was studying the Falcons’ defense on his “iPad-like tool.” The people in the booth seem to know that a deal has taken to place to get tablets on the sidelines, but it’s clear they weren’t briefed on the actual name of the device in question. Adding to the confusion, the tablets have been covered in enormous, protective cases to ensure they aren’t broken while dozens of 300 pound linemen stomp on and off the field. Microsoft may be understandably peeved about this after committing to spend $400 million on an exclusive advertising and equipment deal with the NFL, but then the networks that cover the games aren't under the league's control.

 
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  • (Score: 1) by arashi no garou on Sunday September 14 2014, @10:38PM

    by arashi no garou (2796) on Sunday September 14 2014, @10:38PM (#93184)

    No harm done, no offense taken.

    As for "Person of Interest", I find just about everything in that show plausible on one level or another, except the Machine's ability to tell Root and John exactly where to shoot. Granted, John is a trained operative, but Root is just the stereotypical mad genius. She shouldn't be able to respond to spoken coordinates that quickly and aim a gun behind her back, perfectly hitting the target. Then again, we don't hear what the Machine tells her; there could be some sort of audio shorthand that only Root would understand and be able to act on so quickly.

    But again, I file it away under artistic license and just enjoy the show for what it is. Most of the backstory of the show would have been science fantasy two years ago, but the Snowden revelations made the show uncannily accurate on a lot of levels. Certainly, in today's post-revelation days the show serves more as a "we told you so" than a "this is what could happen" cautionary tale.