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posted by martyb on Thursday March 11 2021, @05:36AM   Printer-friendly

T-Mobile will sell your web usage data to advertisers unless you opt out:

"[S]tarting April 26, 2021, T‑Mobile will begin a new program that uses some data we have about you, including information we learn from your web and device usage data (like the apps installed on your device) and interactions with our products and services for our own and 3rd party advertising, unless you tell us not to," T-Mobile said in a privacy notice. "When we share this information with third parties, it is not tied to your name or information that directly identifies you."

For directions on how to opt out of the expanded data sharing, see the first section of the T-Mobile privacy notice.

T-Mobile, which completed its purchase of Sprint in April 2020, said that the new advertising "program changes the way Sprint offered choices for sharing in the past, as this data was previously used only if you indicated that it was OK with you first."

[...] T-Mobile says in another webpage describing its advertising and analytics program that it collects "addresses of websites visited; types of websites visited, like sports sites, music sites, etc.; applications, content, and features used—including how much time you spent using them, and information from servers that host these apps, content, and features."

[...] In order to anonymize data before it's sold to third parties, T-Mobile said that it ties the information "to your mobile advertising identifier or another unique identifier" instead of the customer's name. But you'll have to take T-Mobile's word on just how anonymous the anonymized data actually is. "[P]rivacy groups say those IDs can be linked back to people by comparing different data sets," The Wall Street Journal noted in an article on the T-Mobile changes today.

[...] The Obama-era FCC tried to require home Internet and mobile broadband providers to get consumers' opt-in consent before using, sharing, or selling Web browsing and app usage histories, but a Republican-controlled Congress and then-President Trump killed the rule in 2017 before it took effect.


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  • (Score: 1) by fustakrakich on Thursday March 11 2021, @06:02AM (7 children)

    by fustakrakich (6150) on Thursday March 11 2021, @06:02AM (#1122625) Journal

    And a democratic president. Can't they resubmit and pass the bill?

    --
    La politica e i criminali sono la stessa cosa..
    • (Score: 3, Touché) by FatPhil on Thursday March 11 2021, @09:48AM (6 children)

      by FatPhil (863) <{pc-soylent} {at} {asdf.fi}> on Thursday March 11 2021, @09:48AM (#1122661) Homepage
      To be honest, it looked like Biden was doing a rabid "reverse everything Trump" with way more gusto than Trump's slow and steady "reverse everything Obama", so I'd say it's possible - it just needs putting on his radar.
      --
      Great minds discuss ideas; average minds discuss events; small minds discuss people; the smallest discuss themselves
      • (Score: 2) by legont on Thursday March 11 2021, @01:54PM

        by legont (4179) on Thursday March 11 2021, @01:54PM (#1122714)

        Except the most interesting part that businesses were begging for - China's tariffs - and sanctions.

        --
        "Wealth is the relentless enemy of understanding" - John Kenneth Galbraith.
      • (Score: 1) by fustakrakich on Thursday March 11 2021, @06:09PM

        by fustakrakich (6150) on Thursday March 11 2021, @06:09PM (#1122851) Journal

        it just needs putting on his radar.

        Let's do the tax giveaways.

        --
        La politica e i criminali sono la stessa cosa..
      • (Score: -1, Flamebait) by Anonymous Coward on Thursday March 11 2021, @06:43PM (1 child)

        by Anonymous Coward on Thursday March 11 2021, @06:43PM (#1122871)

        are you really so stupid to think biden is in charge of anything? he's a puppet made from reanimated flesh. you mean his handlers were doing shit. not that old sack of shit.

        • (Score: 2) by FatPhil on Thursday March 11 2021, @07:50PM

          by FatPhil (863) <{pc-soylent} {at} {asdf.fi}> on Thursday March 11 2021, @07:50PM (#1122889) Homepage
          Found the person too stupid to know what metonymy is.
          --
          Great minds discuss ideas; average minds discuss events; small minds discuss people; the smallest discuss themselves
      • (Score: 0) by Anonymous Coward on Thursday March 11 2021, @07:15PM (1 child)

        by Anonymous Coward on Thursday March 11 2021, @07:15PM (#1122882)

        I really don't see how you can say that. Trump enacted a lot of things in the last few days before leaving office, like designating groups terrorists, etc. A lot of that out-the-door stuff was being reversed, as it should be because it is all poison pill stuff meant to make Biden's job hard that if it was that important, would have been enacted years ago. That is not "rabid". A lot of the other executive orders were stuff he said on the campaign that he was going to do.

        And I don't know how you call Trump's efforts "slow and steady." They were only slow and steady because a lot of what he tried to do was illegal and had to work through the courts.

        I don't think anything Biden has done yet has broken any international agreements/treaties/commitments that were set up by Trump, which is essentially the opposite of what Trump did.

        • (Score: 2) by FatPhil on Thursday March 11 2021, @07:52PM

          by FatPhil (863) <{pc-soylent} {at} {asdf.fi}> on Thursday March 11 2021, @07:52PM (#1122890) Homepage
          > I don't know how you call Trump's efforts "slow and steady." They were only slow and steady because [reasons]

          I call them "slow and steady", because they were slow and steady, because reasons.
          --
          Great minds discuss ideas; average minds discuss events; small minds discuss people; the smallest discuss themselves
  • (Score: 4, Touché) by PiMuNu on Thursday March 11 2021, @09:14AM (1 child)

    by PiMuNu (3823) on Thursday March 11 2021, @09:14AM (#1122654)

    > it is not tied to your name or information that directly identifies you

    Not tied to your name ... just your login ID for webmail, your address for map directions, your workplace website if you ever need to use that, etc etc.

    • (Score: 2) by FatPhil on Thursday March 11 2021, @09:51AM

      by FatPhil (863) <{pc-soylent} {at} {asdf.fi}> on Thursday March 11 2021, @09:51AM (#1122663) Homepage
      Yeah, if everything private is only tied to some abstract anonymised identifier, then, via that abstract anonymised identifier, everything private is tied together.
      --
      Great minds discuss ideas; average minds discuss events; small minds discuss people; the smallest discuss themselves
  • (Score: 5, Insightful) by EEMac on Thursday March 11 2021, @11:07AM (6 children)

    by EEMac (6423) on Thursday March 11 2021, @11:07AM (#1122670)

    I swear, advertising in 2021 has become a cancer on society. The following all spy on you to advertise to you:

    * Phones
    * Smart TVs
    * Computers
    * Web browsers
    * Phone companies
    * "Smart" devices (thermostats, cameras, Amazon echo, etc.)

    I'm sure I'm missing a few. When did advertising become the be-all end-all goal of civilization?

    • (Score: 0) by Anonymous Coward on Thursday March 11 2021, @03:06PM

      by Anonymous Coward on Thursday March 11 2021, @03:06PM (#1122746)

      rootless, cosmopolitan, merchant, globalhomo industrial complex?

    • (Score: 2) by Freeman on Thursday March 11 2021, @05:33PM (4 children)

      by Freeman (732) on Thursday March 11 2021, @05:33PM (#1122831) Journal

      When was the first advertisement printed?

      I jest, almost. Seriously, advertising is huge business. It's been that way for an extremely long time. They've just taken advantage of technology and people like Zuckerberg just capitalized on it.

      --
      Joshua 1:9 "Be strong and of a good courage; be not afraid, neither be thou dismayed: for the Lord thy God is with thee"
      • (Score: 2) by maxwell demon on Thursday March 11 2021, @06:06PM (2 children)

        by maxwell demon (1608) Subscriber Badge on Thursday March 11 2021, @06:06PM (#1122849) Journal

        Sure, advertising existed for a long time. But newspaper ads didn't track what you read, billboards didn't track who passed by, and yet somehow the ad industry did well. But today, they tell us they have to track us. Strange how they survived for so long before tracking was even possible …

        --
        The Tao of math: The numbers you can count are not the real numbers.
        • (Score: 2) by Freeman on Thursday March 11 2021, @06:16PM

          by Freeman (732) on Thursday March 11 2021, @06:16PM (#1122852) Journal

          Google taught them that big money can be made with usage data and even more, if you're tracking per user.

          --
          Joshua 1:9 "Be strong and of a good courage; be not afraid, neither be thou dismayed: for the Lord thy God is with thee"
        • (Score: 2) by Pino P on Friday March 12 2021, @01:39PM

          by Pino P (4721) on Friday March 12 2021, @01:39PM (#1123231) Journal

          Most newspapers and magazines have the combination of ads and a paywall. The paywall helps the publisher of the newspaper or magazine make up for forgone revenue due to lack of targeting in the publication's advertising. There's not quite as much tolerance for paywalls on the web and particularly not much tolerance for ads in paywalled websites.

          The Better Ads Standards [betterads.org], published by the Coalition for Better Ads, describe interstitial ads in text articles as falling below the threshold of acceptability. Magazines, by contrast, often have multiple two-page spread ads before even the table of contents.

      • (Score: 0) by Anonymous Coward on Friday March 12 2021, @12:45AM

        by Anonymous Coward on Friday March 12 2021, @12:45AM (#1123024)

        "Seriously, advertising is huge business. It's been that way for an extremely long time."

        No argument there, but the fear is that AI may soon give advertisers powerful new ways to manipulate people. All of the data being collected will be integral to the process.

  • (Score: 0) by Anonymous Coward on Thursday March 11 2021, @06:26PM

    by Anonymous Coward on Thursday March 11 2021, @06:26PM (#1122860)

    If you're a presumptive 'social offender' suspect, T-Mobile will also sell web usage data to the public education systems, whereby the 'Stasi' will review it for potential persecution, judgement, and execution of said suspects.

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