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posted by martyb on Monday January 10, @08:14PM   Printer-friendly
from the catch-me-if-you-can dept.

Ford dealers can ban F-150 Lightning customers from reselling trucks to discourage scalpers:

Ford is cracking down on anyone with mercenary intentions when it comes to buying an F-150 Lightning next year. In an effort to stop customers from quickly flipping their electric pickup truck for a hefty profit, Ford delivered a notice to dealerships issuing a new clause for soon-to-be owners. The note was posted on the F-150 Gen 14 forum on Friday. Should a dealer opt in, customers will be required to sign a "No-Sale" provision, banning them from reselling the truck within one year of ownership. The key here is, it's not required, Ford told Roadshow.

"Such a requirement is between a dealer and their customer," a spokesperson said. "It is up to the dealer to decide to use it and to consult with local laws in the state they operate should they choose to do so."

The clause reads, "Purchaser hereby agrees that it will not sell, offer to sell or otherwise transfer ownership interest in the Vehicle prior to the first anniversary of the date hereof. Purchaser further agrees that Seller may seek injunctive relief to prevent the transfer of title of the Vehicle or demand payment from Purchaser of all value received as consideration for the sale or transfer."

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  • (Score: 2, Interesting) by looorg on Monday January 10, @08:47PM (4 children)

    by looorg (578) on Monday January 10, @08:47PM (#1211605)

    I thought the dealer code was not to get high on your own supply. These guys have clearly been huffing electrolytes or whatever ...

    At least they acknowledge that this just isn't legally binding or enforceable in any way. If they want to prevent them from selling it I guess they have to get some kind of rental agreement for the first year and then you buy the car after that. Still that probably won't stop people flipping them (not in that way). Still they want people to just do this out of the goodness of their heart? I guess dealers that don't get the signatures from customers will just be transferred to the end of the supply line so they won't have any cars to sell?

    I guess they could install some kind of DRM in the car that ties it to the person they sold it to and that can't be reset or changed for a year. Nobody would probably want to sell that car then if they keep getting all the parking tickets or fines or whatever else the new "owner" attaches to the car that you in theory then still own. Unless you want to be like one of those homeless dudes that owns hundreds of cars just cause they are junkers and people don't give a shit about their car and want to pay fines and taxes.

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  • (Score: 3, Interesting) by Anonymous Coward on Monday January 10, @10:39PM

    by Anonymous Coward on Monday January 10, @10:39PM (#1211628)

    It is known as "First Refusal". They (the dealer) takes a leen out on the truck. Then when sale is made, the dealer has the right buy it back.

    Very legal, used on property all time. At the time of sales, the dealer can buy it back. Price is normally fixed at the point of "First Refusal:, but can also be current market value. It someone wants to pay $10k over dealer price, then dealer under first refusal would have the right to buy it at that price. That also means the dealer is under pricing the truck.

  • (Score: 2) by driverless on Tuesday January 11, @04:09AM (2 children)

    by driverless (4770) on Tuesday January 11, @04:09AM (#1211699)

    Why would the dealers go along with this? They make more profit the more units they shift and don't care who it goes to or what they do with it. Why would they sell one unit to an actual buyer when they can dump twenty on scalpers for the same overhead?

    • (Score: 2) by DrkShadow on Tuesday January 11, @01:03PM

      by DrkShadow (1404) on Tuesday January 11, @01:03PM (#1211744)

      They make more profit the more units they shift

      Exactly. They've been hating on the used- market for a long time.

      But honestly here it's probably about protecting brand-image. Look at how you can't even buy a GPU any more, and how people feel about that.

    • (Score: 0) by Anonymous Coward on Tuesday January 11, @07:06PM

      by Anonymous Coward on Tuesday January 11, @07:06PM (#1211861)

      Mostly because they don't get a cut. It's the same reason sports teams care about it. They look bad and they don't profit.