Apple to put USB-C connectors in iPhones to comply with EU rules
Apple will ditch the Lightning connector on its iPhones, the company has confirmed, after European regulators decided all smartphones should have USB charging as standard in two years' time.
New EU rules require all phones sold after autumn 2024 to use the USB-C connector for their charging ports. The oval-shaped plugs are already standard on other consumer electronics such as e-readers, games consoles, laptops and the vast majority of new Android phones.
[...] Now, Apple's head of marketing, Greg "Joz" Joswiak, says the company is conceding defeat. "Obviously we'll have to comply, we have no choice," he told a technology conference in California.
But, he argued, it "would have been better environmentally and better for our customers to not have a government be that prescriptive".
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(Score: 2, Touché) by Anonymous Coward on Friday October 28 2022, @01:35AM (10 children)
Well, yeah, the public should have those kind of resources to direct the market. It makes our vote as valuable as your dollar.
(Score: 1) by khallow on Friday October 28 2022, @01:44AM (9 children)
The public directs the market all the time by buying stuff. And they like those shiny connectors that the EU banned.
(Score: 3, Insightful) by Anonymous Coward on Friday October 28 2022, @01:54AM (2 children)
(Score: 1) by khallow on Friday October 28 2022, @02:00AM (1 child)
Then got an adapter and gave it no further thought, amirite?
(Score: 0) by Anonymous Coward on Friday October 28 2022, @02:47AM
(Score: 1, Insightful) by Anonymous Coward on Friday October 28 2022, @02:17AM (5 children)
The top 20% does... The rest of us get scraps. Our votes are the only chance we have to direct the market, but as you can see, we are squandering that option. We could standardize batteries, chargers, and a whole lot of other stuff that are otherwise balkanized by the "market". With our votes, we can civilize the market. That is the better option.
(Score: 1, Disagree) by khallow on Friday October 28 2022, @02:36AM (4 children)
But that would be a waste of our votes. We don't need single standards for these things. Instead, it's a sign that government has gone off the rails that it is micromanaging this.
(Score: 0) by Anonymous Coward on Friday October 28 2022, @06:12AM (3 children)
Now you're just getting all emotional, you have no rational argument against this. Sometimes the market has to be beaten with a stick to make it conform to consumer demands.
(Score: 1) by khallow on Friday October 28 2022, @07:02PM (2 children)
What consumer demands? If it was important then real consumers would be demanding it.
(Score: 0) by Anonymous Coward on Saturday October 29 2022, @05:01AM (1 child)
They are, with their vote, notice the power over the dollar(euro). The magic works
(Score: 1) by khallow on Saturday October 29 2022, @01:51PM
Can't be important to them if they're not doing it with their money!
Because we'll never want better connectors ever.