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According to a report from AdAge, every single network drama that aired on Tuesday night experienced a double-digit decline in ratings. And aside from a decent showing from The Muppets, the report relays that there have been few bright spots to the start of this year's fall TV lineup.
[...] All told, cumulative viewership during "Premiere Week", as it's called, is down 8% compared to the same period a year-ago. More worrisome for TV networks is that viewership from the highly sought-after 18-24 demographic is down 20% year over year, with male viewership within that demographic falling by 24%.
Males in the 18-24 demographic are the most coveted in advertising because that's when studies show brand preferences are formed. 24% is a catastrophic decline for TV.
(Score: 2) by Phoenix666 on Monday September 28 2015, @02:37AM
I think I finally reached the end of TV, myself. I cut the cord about, oh, 8 years ago. For me it was the infinite commercials with the sound level that would jump an order of magnitude. Friends and colleagues told me, oh, go get a DVR and you can fast-forward through commercials; I thought to myself, what the hell kind of improvement is that over taping shows on a VCR? You still have to fast-forward through them to get back to the show. Then I saw those friends and colleagues forget to fast-forward through the commercials on their DVR'ed shows one too many times and, yep, it was exactly the same thing as having it taped on VHS. No thanks.
So I switched to Netflix, pre-streaming days, and watched every blessed thing I might have had interest in. I even watched a lot of foreign films and shows, but ultimately there were only a handful of those relative to everything else. Then streaming arrived and I watched that for a while, too. Then Netflix and the copyright holders started playing tug-o-war over the shows and stuff would show up, you'd put it in your queue, then it'd be yanked before you got around to watching it.
Last month my wife and I were going through the DVD New Releases and realized we had no interest in any of it, and that we hadn't put a DVD in our queue for the last 18 months. So we cancelled that part of the service. But the past week we've been having the same experience with the streaming options. There is just nothing interesting to watch. Even my kids, who are far too young to be jaded with all that content already, can't be bothered to sit still and watch any of it.
It seems our household has crashed into the wall that surrounds the TV universe. Time to turn the device off and do something entirely different. Will the last ones out please switch off the lights?
Washington DC delenda est.