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posted by janrinok on Friday October 23 2015, @07:22AM   Printer-friendly

http://arstechnica.com/gadgets/2015/10/youtube-red-offers-premium-youtube-for-9-99-a-month-12-99-for-ios-users/

Google describes YouTube Red as "the ultimate YouTube experience." The $9.99 subscription will cover all of YouTube products, meaning YouTube, YouTube Gaming, YouTube Kids, and the newly announced YouTube Music. The new service will let you watch YouTube videos without ads, save videos to watch offline on a mobile device, and play videos in the background on a mobile device.

There is a big catch about that $9.99 price: $9.99 will cover Android, desktop, and the mobile Web, but if you purchase a subscription via Apple's in-app purchasing on iOS, the price goes up to $12.99/month. Apple takes a 30 percent cut of all subscription revenue on its platform, and Google is passing that cost directly onto the consumer. (Most likely, customers will be able to bypass the higher price by paying $9.99 directly to Google and using the service across all platforms, including iOS, simply by signing into the app.)

YouTube won't talk about revenue sharing with content creators, but the company says it will pass on the "majority" of the revenue. In lieu of ad revenue, subscription revenue will be split up among creators by view time from Red subscribers. The subscription service changes things for YouTube creators, and anyone that doesn't agree to the new subscription terms will have their content set to "private" on YouTube.

darkfeline suggests the following specific points and topics for discussion:

1. iOS support costs extra, YouTube is passing the cost of Apple's cut directly to the consumer.
2. Up-to-date ad blockers and youtube-dl bypasses all YouTube ads to the best of my knowledge.
3. youtube-dl allows you to download videos for offline play.
4. How do you feel about exclusive paid content?
5. Who the heck is Pewdiepie and why does he make so much money? (How do you feel about YouTube "celebrities"?)


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  • (Score: 2) by Hyperturtle on Friday October 23 2015, @04:59PM

    by Hyperturtle (2824) on Friday October 23 2015, @04:59PM (#253650)

    Usually, when I get excited about someone offering me something, that something better not have a price tag, or it is no offer.

    It's a sales pitch.

    Sure places have products on offer, but if i offer you a job, you aren't paying me for the opportunity to do work for me, unless I need my fence whitewashed or something and you're being exploited.

    Anyway -- exclusive paid for content is shitty. pirate that and give it to me so I can save it without even watching it, just to make the powers that be upset that there are people getting their special content for free.

    If a company came out with something like that on occasion, ok fine maybe it's a boxed set of something I wanted and only they are doing it because there is not much demand etc. But online? as part of the distribution model? Do their video tapes only play in special google vhs machines, too, that require on-line authentication to prevent me from fast forwarding past the FBI warning since the firmware updates will disable the forward and back buttons until the content begins after these words from our sponsors?

    Let's get one thing straight -- I might pay to avoid ads. But I won't pay an ad company for exclusive content.

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