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Title    Purdue Pharma to Cut Sales Force, Stop Marketing Opioids to Doctors
Date    Monday February 12 2018, @05:56PM
Author    janrinok
Topic   
from the prevent-pill-popping dept.
https://soylentnews.org/article.pl?sid=18/02/12/0736252

takyon writes:

Pain Pill Giant Purdue to Stop Promotion of Opioids to Doctors

Pain-pill giant Purdue Pharma LP will stop promoting its opioid drugs to doctors, a retreat after years of criticism that the company's aggressive sales efforts helped lay the foundation of the U.S. addiction crisis.

The company told employees this week that it would cut its sales force by more than half, to 200 workers. It plans to send a letter Monday to doctors saying that its salespeople will no longer come to their clinics to talk about the company's pain products.

"We have restructured and significantly reduced our commercial operation and will no longer be promoting opioids to prescribers," the company said in a statement. Instead, any questions doctors have will be directed to the Stamford, Connecticut-based company's medical affairs department.

OxyContin, approved in 1995, is the closely held company's biggest-selling drug, though sales of the pain pill have declined in recent years amid competition from generics. It generated $1.8 billion in 2017, down from $2.8 billion five years earlier, according to data compiled by Symphony Health Solutions. It also sells the painkiller Hysingla.

Oxycodone.

Also at Reuters, USA Today, The Verge, and CNN.

Previously: City of Everett, Washington Sues OxyContin Maker Purdue Pharma
OxyContin's 12-Hour Problem
South Carolina Sues OxyContin Maker Purdue

Related: Opioid Crisis Partly Blamed on a 1980 Letter to the New England Journal of Medicine
President Trump Declares the Opioid Crisis a National Emergency
Study Finds Stark Increase in Opioid-Related Admissions, Deaths in Nation's ICUs
CVS Limits Opioid Prescriptions
Congress Reacts to Reports that a 2016 Law Hindered DEA's Ability to go after Opioid Distributors
Opioid Crisis Official; Insys Therapeutics Billionaire Founder Charged; Walgreens Stocks Narcan


Original Submission

Links

  1. "takyon" - https://soylentnews.org/~takyon/
  2. "Pain Pill Giant Purdue to Stop Promotion of Opioids to Doctors" - https://www.bloomberg.com/news/articles/2018-02-10/pain-pill-giant-purdue-to-stop-promotion-of-opioids-to-doctors
  3. "Oxycodone" - https://en.wikipedia.org/wiki/Oxycodone
  4. "Reuters" - https://www.reuters.com/article/us-usa-opioids-purduepharma/oxycontin-maker-stops-promoting-opioids-cuts-sales-staff-idUSKBN1FU0YL
  5. "USA Today" - https://www.usatoday.com/story/news/nation/2018/02/11/oxycontin-maker-cuts-sales-staff-wont-hawk-drug-docs/327251002/
  6. "The Verge" - https://www.theverge.com/2018/2/11/17001926/oxycontin-purdue-opioid-drug-marketing-doctors
  7. "CNN" - http://money.cnn.com/2018/02/11/news/companies/purdue-opioid-marketing-oxycontin/index.html
  8. "City of Everett, Washington Sues OxyContin Maker Purdue Pharma" - https://soylentnews.org/article.pl?sid=17/03/16/0213228
  9. "OxyContin's 12-Hour Problem" - https://soylentnews.org/article.pl?sid=17/05/21/209248
  10. "South Carolina Sues OxyContin Maker Purdue" - https://soylentnews.org/article.pl?sid=17/08/16/0128238
  11. "Opioid Crisis Partly Blamed on a 1980 Letter to the New England Journal of Medicine" - https://soylentnews.org/article.pl?sid=17/06/04/1342248
  12. "President Trump Declares the Opioid Crisis a National Emergency" - https://soylentnews.org/article.pl?sid=17/08/11/1312211
  13. "Study Finds Stark Increase in Opioid-Related Admissions, Deaths in Nation's ICUs" - https://soylentnews.org/article.pl?sid=17/08/13/1733229
  14. "CVS Limits Opioid Prescriptions" - https://soylentnews.org/article.pl?sid=17/09/22/0213231
  15. "Congress Reacts to Reports that a 2016 Law Hindered DEA's Ability to go after Opioid Distributors" - https://soylentnews.org/article.pl?sid=17/10/17/0151235
  16. "Opioid Crisis Official; Insys Therapeutics Billionaire Founder Charged; Walgreens Stocks Narcan" - https://soylentnews.org/article.pl?sid=17/10/27/2259236
  17. "Original Submission" - https://soylentnews.org/submit.pl?op=viewsub&subid=24804

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printed from SoylentNews, Purdue Pharma to Cut Sales Force, Stop Marketing Opioids to Doctors on 2018-10-20 07:13:21