| Title | Amazon is Inserting Sponsored Products Into Baby Registries | |
| Date | Thursday November 29 2018, @04:23PM | |
| Author | Fnord666 | |
| Topic | ||
| from the another-brick-in-the-wall dept. | ||
Submitted via IRC for SoyCow1984
Parents putting together baby registries on Amazon have begun to notice a pesky problem, one that has resulted in parents receiving items they neither listed nor wanted. The online retailer has been placing sponsored products in baby registries, the Wall Street Journal reports, but because the ads look so similar to other registry items, people are purchasing them, unaware that the items weren't added to the registry by parents. Like added items, the sponsored products include an image, rating, price and a "0 of 1 Purchased" tag. The only thing that distinguishes them is a small, gray "Sponsored" label situated just above the item name.
[...] One new dad told the Wall Street Journal that he only realized Amazon had placed sponsored products in his baby registry when the Aveeno bath-time set arrived at his home. He said the ads were "blatantly trying to trick you." "Worst part is a friend spent money on something we didn't want. And Amazon profited," he added. While users can remove these ads from their registries, Amazon reportedly told advertisers that around 60 percent were left in place.
Source: https://www.engadget.com/2018/11/28/amazon-inserting-sponsored-products-baby-registries/
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