| Title | European Automakers Impressed by Tesla Model 3 | |
| Date | Sunday February 17 2019, @11:33AM | |
| Author | martyb | |
| Topic | ||
| from the not-as-easy-as-it-looks dept. | ||
https://electrek.co/2019/02/09/tesla-model-3-cost-surprise-porsche-audi-reverse-engineering/:
Tesla Model 3 is now entering the European market and it is making some automakers nervous. According to a new report, Porsche and Audi reverse-engineered Tesla’s new electric car and they were quite surprised by its cost.
[...] During the early production ramp up, it was difficult to get your hands on a Model 3, but some automakers paid a pretty penny to be amongst the first to be able to check out the new electric car.
About a year ago, two Model 3 vehicles were spotted on their way to Germany – presumably to be reverse-engineered.
Later, a report came out about a German automaker being impressed by Model 3 after reverse-engineering it.
Now a new report from Germany’s Manager Magazin [in German and paywalled] includes a deep dive into the state of Audi with comments from executives and insider sources.
It claims that Porsche and Audi, who are working together on a next-generation electric platform, had to change their approach because the cost was too high compared to what Tesla is achieving.
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