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Title    FamilyTreeDNA Deputizes Itself, Starts Pitching DNA Matching Services To Law Enforcement
Date    Wednesday April 03 2019, @11:14PM
Author    Fnord666
Topic   
from the privacy-policies-are-for-suckers dept.
https://soylentnews.org/article.pl?sid=19/04/03/1347205

upstart writes:

Submitted via IRC for chromas

FamilyTreeDNA Deputizes Itself, Starts Pitching DNA Matching Services To Law Enforcement

One DNA-matching company has decided it's going to corner an under-served market: US law enforcement. FamilyTreeDNA -- last seen here opening up its database to the FBI without informing its users first -- is actively pitching its services to law enforcement.

The television spot, to air in San Diego first, asks anyone who has had a direct-to-consumer DNA test from another company, like 23andMe or Ancestry.com, to upload a copy so that law enforcement can spot any connections to DNA found at crime scenes.

The advertisement features Ed Smart, father of Elizabeth Smart, a Salt Lake City teen who was abducted in 2002 but later found alive. “If you are one of the millions of people who have taken a DNA test, your help can provide the missing link,” he says in the spot.

Welcome to FamilyTreeDNA's cooperating witness program -- one it profits from by selling information customers give it to law enforcement. The tug at the heartstrings is a nice touch. FamilyTreeDNA is finally being upfront with users about its intentions for their DNA samples. This is due to its founder deciding -- without consulting his customers -- that they're all as willing as he is to convert your DNA samples into public goods.

Bennett Greenspan, the firm’s founder, said he had decided he had a moral obligation to help solve old murders and rapes. Now he thinks that customers will agree and make their DNA available specifically to help out.


Original Submission

Links

  1. "upstart" - https://soylentnews.org/~upstart/
  2. "FamilyTreeDNA Deputizes Itself, Starts Pitching DNA Matching Services To Law Enforcement" - https://www.techdirt.com/articles/20190331/09472141912/familytreedna-deputizes-itself-starts-pitching-dna-matching-services-to-law-enforcement.shtml
  3. "opening up its database" - https://www.techdirt.com/articles/20190203/13203241520/dna-matching-company-decides-to-open-doors-to-fbi-without-bothering-to-inform-users.shtml
  4. "is actively pitching its services to law enforcement" - https://www.technologyreview.com/the-download/613232/help-us-catch-killers-is-now-the-new-advertising-angle-for-dna-companies/
  5. "Original Submission" - https://soylentnews.org/submit.pl?op=viewsub&subid=32764

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printed from SoylentNews, FamilyTreeDNA Deputizes Itself, Starts Pitching DNA Matching Services To Law Enforcement on 2024-04-20 08:03:27