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Title    The Ingenious Way TV Logos Were Made Before Computers
Date    Sunday March 29 2020, @06:16PM
Author    Fnord666
Topic   
from the physicality dept.
https://soylentnews.org/article.pl?sid=20/03/29/1621212

An Anonymous Coward writes:

https://www.fastcompany.com/90125752/the-ingenious-way-tv-logos-were-made-before-computers

Today, incorporating physical objects into digital design is a way to create a unique aesthetic or a new perspective on a project. For example, to design the icons for Google's Material Design language, designers cut and folded paper prototypes of the icons before translating them into digital pixels. Similarly, the designers behind the opening sequence of Stranger Things rigged up a manual light-based stencil system to capture the grainy, organic vibe of the credits.

It's easy to forget that there was a time when every identity design or title sequence was made physically, as a recently unearthed photo that shows the making of the 1962 Office de Radiodiffusion Télévision Française logo reminds us.


Original Submission

Links

  1. "cut and folded paper prototypes of the icons" - https://material.io/guidelines/style/icons.html#icons-product-icons
  2. "rigged up a manual light-based stencil system" - https://www.youtube.com/watch?v=_a1lp_ygGB4
  3. "Office de Radiodiffusion Télévision Française logo" - https://en.wikipedia.org/wiki/Office_de_Radiodiffusion_T%C3%A9l%C3%A9vision_Fran%C3%A7aise
  4. "Original Submission" - https://soylentnews.org/submit.pl?op=viewsub&subid=40054

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