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posted by janrinok on Thursday January 30 2020, @04:56PM   Printer-friendly
from the playing-away dept.

Atari has two Bay Area locations planned for its video game-themed hotels

The video game company recently announced plans to open up a series of eight hotels in cities across the country — including San Francisco and San Jose — to create a "unique lodging experience combining the iconic brand with a one-of-a-kind video game-themed destination."

Don't expect Atari-only tributes to the company's classic games, such as Pong or Centipede — while there is a retro element to the hotel, there will also be a number of more current upgrades to the entertainment offerings. Those staying in the hotel will be able to take part in "fully immersive experiences for every age and gaming ability" including virtual reality and augmented reality, the press release stated. A number of the hotels will also feature venues capable of hosting esports events.

Guest rooms will also be themed; some will sport a retro style of decor while others may be styled after "Ready Player One," CNN reported. They will also be "affordably priced."

[...] It's great timing for the hotel, as the New York Times pointed out. With an estimated 2.5 billion gamers and esports gaining in popularity — over 19,000 people went to the 2019 Fortnite World Cup that took place at the USTA Billie Jean King National Tennis Center in Queens, the newspaper noted — it seems that a hotel venture with a planned space for esports competitions are likely to become popular destinations for gamers.

Also at the Chicago Tribune.


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  • (Score: 3, Insightful) by ikanreed on Thursday January 30 2020, @05:13PM (8 children)

    by ikanreed (3164) on Thursday January 30 2020, @05:13PM (#951273) Journal

    You know what? I enjoy video games. They're fun.

    But if I'm traveling, I'd actually prefer to spend my time seeing an actual real fucking local culture, not wearing sweat stained VR goggles in a room by myself.

    Still, no one ever lost money underestimating the taste of the american public.

    • (Score: 2) by barbara hudson on Thursday January 30 2020, @05:16PM (3 children)

      by barbara hudson (6443) <barbara.Jane.hudson@icloud.com> on Thursday January 30 2020, @05:16PM (#951276) Journal

      Think of all the old farts who will be checking it out in the hopes of sleeping with Ms. Pacman or Zelda ...

      Now there's an excuse to say "okay boomer" to them.

      --
      SoylentNews is social media. Says so right in the slogan. Soylentnews is people, not tech.
      • (Score: 2) by The Archon V2.0 on Thursday January 30 2020, @05:22PM (2 children)

        by The Archon V2.0 (3887) on Thursday January 30 2020, @05:22PM (#951280)

        > sleeping with Ms. Pacman or Zelda

        I'll dress as a princess and call you "hero" but a yellow sphere in lipstick? That's gonna cost you cost extra.

        • (Score: 2, Funny) by Ethanol-fueled on Thursday January 30 2020, @06:13PM (1 child)

          by Ethanol-fueled (2792) on Thursday January 30 2020, @06:13PM (#951303) Homepage

          Yeah but she gives a wicked hummer, and she can fit your balls in her mouth too.

          • (Score: 4, Funny) by barbara hudson on Thursday January 30 2020, @08:01PM

            by barbara hudson (6443) <barbara.Jane.hudson@icloud.com> on Thursday January 30 2020, @08:01PM (#951380) Journal
            She can probably fit your whole head in her mouth. Gives a whole new meaning to the meaning "getting head".
            --
            SoylentNews is social media. Says so right in the slogan. Soylentnews is people, not tech.
    • (Score: 2) by The Archon V2.0 on Thursday January 30 2020, @05:19PM

      by The Archon V2.0 (3887) on Thursday January 30 2020, @05:19PM (#951278)

      > I'd actually prefer to spend my time seeing an actual real fucking local culture,

      Do cities have that anymore? Maybe it's just my limited scope but things seem so damn homogeneous at times.

      > not wearing sweat stained VR goggles in a room by myself.

      On the bright side the only way for most people to have enough room to use VR without throwing out their couch would be to rent out a dedicated space.

    • (Score: -1, Troll) by Anonymous Coward on Thursday January 30 2020, @05:27PM (1 child)

      by Anonymous Coward on Thursday January 30 2020, @05:27PM (#951284)

      Everyone will get laid at the esports orgies in these hotels. Even the sweaty fat fucks will get some top shelf e-thot pussy.

      • (Score: 1, Funny) by Anonymous Coward on Thursday January 30 2020, @11:13PM

        by Anonymous Coward on Thursday January 30 2020, @11:13PM (#951475)

        I don't know... I'd assume many people will die from being attacked by giant tennis balls in the Pong room, and being eaten by huge centipedes is just not the way I'd want to go.

    • (Score: 3, Troll) by Ethanol-fueled on Thursday January 30 2020, @06:20PM

      by Ethanol-fueled (2792) on Thursday January 30 2020, @06:20PM (#951310) Homepage

      Bay Area "Culture?" Furries jacking each other off in the streets, stepping through shit and needles, people jacking up and smoking crack in the BART, muggings, smash-n-grabs, 5-dollar coffees and 15-dollar street burritos, and everybody who isn't a bum or crazy looking down on you because they live in what they believe to be the greatest city on earth?

      Bro, I'd stop in the Bay Area for the Atari Hotels and the Atari Hotels alone (with possibly another stop at the computer history museum) and then go enjoy culture in a more cultured city such as Stockton.

  • (Score: 3, Insightful) by The Archon V2.0 on Thursday January 30 2020, @05:15PM

    by The Archon V2.0 (3887) on Thursday January 30 2020, @05:15PM (#951275)

    I don't see why they didn't go full cringe and make the concept art building look exactly like the HQ from the Atari Force comics.

  • (Score: 2) by jmichaelhudsondotnet on Thursday January 30 2020, @05:55PM (2 children)

    by jmichaelhudsondotnet (8122) on Thursday January 30 2020, @05:55PM (#951291) Journal

    Gosh, great to hear the best minds are working on the most difficult problems, and we as a society have our priorities straight.

    Maybe we can use them to house refugees and the infected?

    Oh, no, right, they need to stay 90% empty to keep the price up.

    And make sure all the rooms are bugged! That's how you turn a profit.

    Thesesystemsarefailing.net but especially anyone working on vanity luxury bullshit in 2020

    • (Score: 1, Informative) by Anonymous Coward on Thursday January 30 2020, @06:07PM

      by Anonymous Coward on Thursday January 30 2020, @06:07PM (#951300)

      Want to house the infected? Dig some graves.

    • (Score: 0) by Anonymous Coward on Thursday January 30 2020, @08:35PM

      by Anonymous Coward on Thursday January 30 2020, @08:35PM (#951403)

      So you're opposed to Viagra?

  • (Score: 1, Insightful) by Anonymous Coward on Thursday January 30 2020, @06:22PM (1 child)

    by Anonymous Coward on Thursday January 30 2020, @06:22PM (#951312)

    'ATARI The Lunch Box' or 'ATARI The Flame Thrower'.

    Or the Nolan Bushnell 'It's Pizza, but with Robots, you know... for Kids! ' Talking Action Figure.

    For now, I'll pass on the hotel aka 'ATARI The Search For More Cash'.

    • (Score: 1, Funny) by Anonymous Coward on Thursday January 30 2020, @07:53PM

      by Anonymous Coward on Thursday January 30 2020, @07:53PM (#951371)

      I was gonna say Duck Hunt, but that's slated for next years grand opening of the Nintendo motel chain.

  • (Score: 2) by nobu_the_bard on Thursday January 30 2020, @07:52PM

    by nobu_the_bard (6373) on Thursday January 30 2020, @07:52PM (#951370)

    most nice hotels have tvs that easily hook up to whatever console you're bringing, which even resets itself at checkout time (or you can also reset it because why risk it) and are very fancy and comfortable without being themed around a brand that hasn't done anything interesting in games besides throw their name around for a decade.

  • (Score: 0) by Anonymous Coward on Friday January 31 2020, @12:28AM (1 child)

    by Anonymous Coward on Friday January 31 2020, @12:28AM (#951505)

    Atari Themed toasters and washing machines too?

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