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from the if-they-had-only-listened-before dept.
Marketoonist ran a story about marketers saying, "Oops, our bad."
The Interactive Advertising Bureau issued a remarkable mea culpa last week about the state of online advertising. In response to the rise of ad-blocking software, IAB VP Scott Cunningham said digital advertisers should take responsibility for annoying people and driving them to use ad blockers:
"We messed up. As technologists, tasked with delivering content and services to users, we lost track of the user experience....
"We build advertising technology to optimize publishers' yield of marketing budgets that had eroded after the last recession. Looking back now, our scraping of dimes may have cost us dollars in consumer loyalty...
"The consumer is demanding these actions, challenging us to do better, and we must respond."
Nod to pipedot for running this story.
(Score: 4, Interesting) by Snow on Monday October 26 2015, @05:11PM
Try visit this site:
failblog.cheezburger.com
If you start temporarily allowing all, you'll see that 3rd party scripts call 4th party scripts, call 5th party scripts, and so on. It's like a stack of turtles. There are a lot of sites that do this. Newspapers are some of the worst.
NoScript is also pretty annoying when ordering things online. It seems I always miss a script at the payment screen and end up entering everything again.
But I'll be damned if a website is going to load content from 100 different untrusted places on my computer.