Twitter needs more people to tweet. In its desperation to make that happen, it's taking a page from old cookbooks on how to make pasta: Throw everything against the wall and see what sticks.
So far not much is sticking, and that's bad news for Twitter because it needs to win over people who have little interest in tweeting. In July, it reported 316 million users were actively tweeting, just a 3 percent rise from three months before, and it warned investors not to expect " sustained meaningful growth." In October, the San Francisco-based company said the number of active users grew by a meager 1 percent.
Twitter's executives, including CEO Jack Dorsey, admit they've got a problem. The service is confusing, which makes it hard for tweeters to find other people and topics to follow. It's also viewed as a hotbed of abusive behavior, which intimidates both new and existing users.
Twitter also knows it needs a face-lift that will make it more visually appealing in a way that encourages regular people, and not just an in crowd of entertainers, politicos and hipsters, to use the service.
Twitter is for twits?
(Score: 2, Touché) by Anonymous Coward on Sunday February 14 2016, @07:19AM
Most tweets disapate with no one paying attention - like a fart in the wind - but make a stinky one on a still day and someone will complain
(Score: 0) by Anonymous Coward on Sunday February 14 2016, @10:03AM
Most tweets dissapate with no one paying attention - like a fart in the wind
I am having flashback: a young Keanu Reeves stands before the great Athenian philosopher, So-Crates, and opines: "All we are is farts in the wind." Background music swell, full on Kansas: "I close, my, eyes! Nothing left before us but the endless sea! But some, thing, stinks! Who could have left us with such olfactory misery? We are nothing but farts in the wind, totally nothing but farts -- in -- the - wind." Whoa! Heavy, Dude!