Two Soylentils wrote with a caution about a new strategy in Microsoft's playbook to get people to upgrade to Windows 10.
An Anonymous Coward writes:
That pesky Windows 10 forceware box...
This notification means your Windows 10 upgrade will occur at the time indicated, unless you select either Upgrade now or "Click here to change upgrade schedule or cancel scheduled upgrade". If you click on OK or on the red "X", you're all set for the upgrade and there is nothing further to do.
Windows 7 or 8.x users that want or need to hold on to their current operating systems may be in for a very unpleasant surprise. Microsoft has essentially changed their Windows 10 update notification from a very pushy "opt-in" to an "opt-out". The new notification automatically schedules a time to receive Windows 10. Clicking the "X", as many have gotten used to, no longer prevents installation. Those that do not pay close attention to this new notification may inadvertently wind up with Windows 10 even if they did not want it. Very sneaky stuff.
Microsoft has published an offical article describing the changes.
Original Submission #1
Original Submission #2
Of course the rule still does apply. Microsoft's behaviour in this case cannot be adequately be explained by stupidity, therefore malice may be assumed. The rule works as intended.
Actually, microsoft's current behaviour can only be explained by great malice AND gross stupidity.