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Powdered Alcohol Now Approved

posted by n1 on Saturday April 19 2014, @11:38PM   Printer-friendly
from the its-the-weekend dept.

AnonTechie writes:

Lehrman Beverage Law and SB Nation have articles on a new powdered alcohol product.

First and for a long time, it was just liquid. Then it was whipped, solidified and almost vaporized. And now alcohol is powderized.

I am not astonished that this is a real product — but I am absolutely astonished that this is approved. Alcohol and Tobacco Tax and Trade Bureau (TTB) approved seven versions of this powdered alcohol within the past few days. The person that pushed this through must be very patient or lucky and/or good. The product seems highly likely to raise a large number of legal issues and controversies.

The website for the product appears to have been taken down due to the media response surrounding their marketing.

We were caught off guard with the release of some of our labels by the Alcohol and Tobacco Tax and Trade Bureau. As a result, people visited this website that we thought was under the radar because we had not made a formal announcement of Palcohol.

 
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  • (Score: 3, Insightful) by jasassin on Sunday April 20 2014, @12:27AM

    by jasassin (3566) <jasassin@gmail.com> on Sunday April 20 2014, @12:27AM (#33489) Homepage Journal

    Too many stupid people will die. You know they'll snort it, you know they will. I'll give it ten or twenty deaths and this will be off the market.

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  • (Score: 0) by Anonymous Coward on Sunday April 20 2014, @01:10AM

    by Anonymous Coward on Sunday April 20 2014, @01:10AM (#33500)

    This right here.

    I give it 6 months max.

    • (Score: 4, Informative) by Bartman12345 on Sunday April 20 2014, @04:15AM

      by Bartman12345 (1317) on Sunday April 20 2014, @04:15AM (#33528)

      According to TFA you would have to snort half a cup of this powder to get the equivalent of one drink into your system. Sounds to me like they've got the problem of snorting solved...

      • (Score: 1) by Twike on Sunday April 20 2014, @05:39PM

        by Twike (483) <lure@comiclisting.info> on Sunday April 20 2014, @05:39PM (#33662)

        I wonder about that. If it takes half a cup of the powder to "get the equivalent of one drink into your system" then that means a packet which is the equivalent of one drink when mixed with 5 oz liquid contains half a cup of powder.

      • (Score: 0) by Anonymous Coward on Sunday April 20 2014, @06:10PM

        by Anonymous Coward on Sunday April 20 2014, @06:10PM (#33669)

        Alcohol up your nose may be a different experience from alcohol down your throat.

      • (Score: 0) by Anonymous Coward on Sunday April 20 2014, @10:53PM

        by Anonymous Coward on Sunday April 20 2014, @10:53PM (#33759)

        Sounds to me like they've got the problem of snorting solved…

        You think they calculated with a medical-grade centrifuge in mind? Don't think so either.