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The Commoditization of LLMs

Accepted submission by fliptop at 2024-09-16 00:24:30 from the just-like-frozen-concentrated-orange-juice dept.
Techonomics

The availability of large datasets which are used to train LLMs enabled their rapid development. Intense competition among organizations has made open-sourcing LLMs an attractive strategy [acm.org] that's leveled the competitive field:

Large Language Models (LLMs) have not only fascinated technologists and researchers but have also captivated the general public. Leading the charge, OpenAI ChatGPT has inspired the release of numerous open-source models. In this post, I explore the dynamics that are driving the commoditization of LLMs.

Low switching costs are a key factor supporting the commoditization of Large Language Models (LLMs). The simplicity of transitioning from one LLM to another is largely due to the use of a common language (English) for queries. This uniformity allows for minimal cost when switching, akin to navigating between different e-commerce websites. While LLM providers might use various APIs, these differences are not substantial enough to significantly raise switching costs.

In contrast, transitioning between different database systems involves considerable expense and

complexity. It requires migrating data, updating configurations, managing traffic shifts, adapting to different query languages or dialects, and addressing performance issues. Adding long-term memory [4 [acm.org]] to LLMs could increase their value to businesses at the cost of making it more expensive to switch providers. However, for uses that require only the basic functions of LLMs and do not need memory, the costs associated with switching remain minimal.

[...] Open source models like Llama and Mistral allow multiple infrastructure providers to enter the market, enhancing competition and lowering the cost of AI services. These models also benefit from community-driven improvements, which in turn benefits the organizations that originally developed them.

Furthermore, open source LLMs serve as a foundation for future research, making experimentation more affordable and reducing the potential for differentiation among competing products. This mirrors the impact of Linux in the server industry, where its rise enabled a variety of providers to offer standardized server solutions at reduced costs, thereby commoditizing server technology.

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